Gaya APA

GIERSDORF, J, R., SUTHERLAND, M. (1993). Advertising and the Mind of the Consumer: What works, what doesn't and why . NSW 2065 Australia: Allen & Unwin Pty Ltd..

Gaya MLA

GIERSDORF, Jens, Richard., SUTHERLAND, Max. "Advertising and the Mind of the Consumer: What works, what doesn't and why". NSW 2065 Australia: Allen & Unwin Pty Ltd., 1993. Buku Teks.