Penelitian ini bertujuan untuk mengetahui 1). Bagaimana Social media engagement yang hadir dalam Ngayogjazz sebagai festival musik di Yogyakarta. 2). Bagaimana Social media berperan dalam mencitrakan festival Ngayogjazz. Untuk mencapai tujuan dari penelitian tersebut maka digunakan metode penelitian kualitatif dengan pendekatan etnografi virtual dari Christine Hine dimana Social media dipilih s…
From coca-cola to chrysler this book takes you behind the curtain of some of the best popular music in advertising campaigns of all time. Did you know that fog played a critical role in the i’d like to teach the world to sing campaign? And that the choir had no idea that eminem was going to show up while they were taping the lose yourself campaign? Or that the doors were supposed to be in the…